Meet Our Pack | Planet Dog Staff

Meet the Planet Dog Pack



The Planet Dog staff is like no other. They are loyal, fun, hardworking and a little silly. Each pack member has a special skillset and quality that make Planet Dog the company it is today and are shaping where Planet Dog is going in the future.


Please take a few moments and get to know our amazing team.




Planet Dog's Leadership Team



  • Alex Fisher- Founder & Chief Creative Officer

    Alex Fisher was born in Brooklyn, NY, but has called Portland, Maine "home" for over 20 years. Alex has a BA from Hobart College and received his MFA from Bard College. Over the 20+ years in Maine he has played a role in many Maine brands. On the short list are...El Rayo Taqueria, Portland Lobster Company, Casco Bay Brewing Company, Kid's Crooked House and Maine Standard Bio. Alex's passion and commitment is to Planet Dog. As the Founder and Chief Creative Officer, Alex continues to grow Planet Dog as an industry leader in development, production, and most importantly "giving back." In 2014, The Planet Dog Foundation reached the pinnacle of having given $1,000,000 in grants and donations. In additions to his interest in small business, Alex directs most of his focus on being an Ambassador of Portland. He puts his MFA to good use as a Trustee of the Portland Museum of Art and always has time to discuss Portland's future. He believes he is blessed to be able to live right in the middle of Portland with his beautiful wife Brianne Fisher, his daughter Hudson, and their two dogs Moose & Salvatore.

  • Colleen McCracken - Chief Executive Officer & Partner

    Colleen McCracken has over 30 years of experience in Finance, Operations and Leadership. Colleen holds a Bachelor of Science Degree in Accounting from Bentley University and received an Executive MBA with High Honors distinction from Boston University in 2014. Colleen has held numerous positions in Finance, Operations and senior leadership throughout her career with large multi-national companies including WR Grace and G.H. Bass. Prior to joining Planet Dog in 2013, Colleen was the CEO of Thos. Moser Cabinetmakers, Inc., a manufacturer and retailer of premium hand crafted American furniture where she was employed for 15 years. Colleen is the Chair of the Board for the Institute for Family Owned Business (IFOB) and is involved in numerous leadership roles in support of the Institute’s efforts, including CEO Forum, Women in Family Owned Business and judging for the Institute’s Family Business of the Year awards. Colleen is also a previous adjunct teacher at UNE in the Business program.
    Colleen lives in Scarborough with her fiancé,  Norm and their Yorkshire Terrier, Tasker.



  • Sean Callahan - Director of Operations & Customer Support

    Sean brings over 14 years of experience in the veterinary and pet industry. His diverse background includes Accounting, Operations, Customer Support, Sales and Marketing. He holds a Bachelor’s Degree in Accounting and an MBA from The University of Southern Maine. In his spare time, he can be found at his daughter Kiely’s sporting events, pawing through trash and treasures at yard sales and renovating his house with his wife, Wendy. His buddy in crime is a 5 year old Bernese Mountain Dog named Otis (Big O).


  • Coleen Curley Franzel - Director of Product

    Coleen Franzel brings her passion for product, process and partnership to her role as Director of Product at Planet Dog. In her position, Coleen is responsible for developing Planet Dog's product strategy across multi-channels, focusing on innovation, durability and sustainability while building relationships with local suppliers and businesses to further our mission of production our produce line exclusively in the USA. A graduate of Cornell University, Coleen has over 25 years of product development experience in both hard and soft lines. Beginning her career developing apparel for well-known retail brands, Coleen then went to work for one of the largest promotional production companies in the industry and as Vice President of Programs Development and Sourcing, spent 10 years developing custom product around the globe for Fortune 500 "power brands." Prior to joining Planet Dog in 2014, Coleen was developing smart, innovative and profitable product launched for Mariposa and Life is Good. Coleen lives in Gloucester, MA with her husband Jonathan, daughter Marin and Marin’s “little brother” Penny, a red bone coonhound rescue from Tennessee.


  • Elizabeth Fagan- Director of Marketing

    While earning a BA in Business Management from Eckerd College Elizabeth knew she was made for a career in marketing. Her business belief is that the best brands make products that do no harm; hence her thrill at joining Planet Dog. Elizabeth's 15 years experience include a decade spent on the agency side, notably at VIA in Portland. Working in advertising helped her develop expertise in multiple categories and disciplines. After rising to the role of lead strategists for a several multi-million dollar global brand Elizabeth accepted a consulting assignment in Beijing, where she led the introduction to the Chinese market of Mercedes-Benz CONNECT, a multi-functional telematics system that supports advanced driver-vehicle interaction. China is the second market to feature the breakthrough service after launch in Germany. The most challenging part of the job was living without her beloved Shi-Tzus, Apollo and Dublin, who were cared for by her dad. They were ecstatically reunited in Portland, where she happily brings them to hang out with all their doggie buddies in the Planet Dog offices.